North Carolina Realtors Who Blog | Reviews of great NC Realtors and the blogs they keep.

Todd Long. Lake Norman Realtor

Lake Norman Century 21

Todd Long has been involved with the Mooresville Century 21 Hecht Realty office since 2003. He started as an agent after realizing his passion for real estate while buying and selling properties for himself several years before obtaining a real estate license. When the opportunity became available to lead the Mooresville office to the next level he looked at the exciting core group of agents available, the outstanding training that had been developed, the power of the CENTURY 21 system and realized what a great opportunity was available.

Sometimes when you read a blog, you can get a real feel about what the author is all about by the style of their writing. Todd’s Lake Norman real estate blog gives me a good feeling. Todd’s background was in sales at Gateway Computer. He realized he wanted to become a licensed agent after buying and selling his own properties. Todd joined Lake Norman Century 21 and took advantage of the training they offered and is now Broker-in-Charge of the office.

While reading Todd’s blog, I came across one of his Video Friday Updates. I like video and I was immediately drawn to play the video. In Todd’s video, he personally covered some of the “Agency” issues that confront real estate agents. Todd sat in front of the camera and spoke freely and easily. It was obvious that he was very comfortable. This is not easy. Not everyone can do what Todd does. This particular video covered a lot of information aimed at Realtors and I can understand that since he is the office Broker-in-Charge.

Todd also posted another Video Friday Update that I viewed. The link took me to another hosting site and I had to leave Todd’s site to view. Once again, Todd is very comfortable speaking into a camera. I like the fact that Todd covers local stories on his blog also. If I found his site from a search engine, the local articles would interest me, especially if I lived far away but was considering a move to the Lake Norman, NC area.

Todd provides a corporate MLS link that allows his readers to search for listings for many communities around the Lake Norman area. This is usually a standard for Realtors Who Blog. There are also property tour videos such as this one highlighting a beautiful Lake Norman Waterfront Property Although I couldn’t find it specifically stated, this video would make me believe that if I list my property with Todd, one the services he may provide would be a video property tour. Looking for a digital camera? A lot of real estate agents are constantly on the lookout for great digital cameras and Todd provides a personal review of his Panasonic Digital Camera.

Since this is a NC Realtors Who Blog review, here are my own personal thoughts after reviewing Todd’s Blog.

  • I would recommend Todd move his blog to his own hosted Wordpress site. The free Wordpress sites are fine but you simply do not own your site and the content.
  • Embed all of his videos on his site. Don’t make your reader link out and leave your site.
  • More videos and more client focused videos. Todd is good in front of a camera and what better way for a distant client to get to know you.
  • Join Twitter and place a big bold link on the blog. Todd seems like the kind of guy I would like to follow.

I recommend Todd Long and his blog if you are looking for property north of Charlotte, NC. When a Realtor takes time to blog and pour his heart out for the public to view, you can bet he cares for his co-workers and his clients. Being his office BIC, his blog shows me leadership and dedication.
You can reach Todd at 704-664-3165 or tlong@c21hecht.com.


This entry was written by , posted on March 5, 2009 at 8:44 am, filed under NC Realtors and tagged , , , , , , . Leave a comment or view the discussion at the permalink.